Welcome to the Sarasota Area
Soak up the sun along our white-sand beaches. Treat yourself to diverse dining, enriching arts and culture, shopping districts of all sorts and natural Florida fun. Here, each moment is your own.
Your Season. Year-Round.
Your Season. Year-Round.
Set along Florida’s Gulf Coast, the Sarasota area is a lively coastal community with award-winning beaches, a vibrant arts and culture scene, and year-round sunshine. It offers a relaxed yet sophisticated vibe you won’t find anywhere else.
Whether you’re planning a long getaway or exploring close to home, you’ll discover countless things to do in Sarasota: top-tier museums and theaters, outdoor adventures, and acclaimed dining and shopping.
Explore our guides to Sarasota-area beaches, featuring iconic white-sand shores and hidden coastal treasures, and stay up to date with our calendar of local events celebrating music, food, arts and community. Everything you need is here — your ultimate guide to experiencing everything that makes Sarasota, Florida, an unforgettable vacation spot.
Sarasota shines all year long. Pick your season and see what's in store.
| Winter | Spring | Summer | Fall |
Discover the Sarasota area year-round with our mobile pass. From spring markets and summer sunsets to fall festivals and holiday lights, there's something new to explore every season.
Listen as Visit Sarasota’s own arts & culture podcast brings you behind-the-scenes stories from stages and studios along Florida’s Cultural Coast.
Choose from beachfront resorts with a view, stylish downtown hotels, comfortable vacation rentals or peaceful campgrounds.